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Holidays in Jamaica

In Jamaica everything’s irie

There's plenty to keep you entertained on your Jamaica holiday. With reggae, jerk chicken and rum on tap, Jamaica is a large and lively gem of the Caribbean where the Blue Mountains and Dunn’s River Falls enchant everyone who visits. For dizzying cliff divers and stunning sunsets, the famous Rick’s Café in Negril has it all. So don't waste any more time, and set off on your Jamaica holiday with us.

You can now book your 2021 Jamaica holiday

Fix your holiday price, guarantee the hotel you want and get early access to a choice of Virgin Atlantic flights. You can also spread the cost of your holiday with Direct Debit payments.

We fly to Montego Bay 3 days a week

10 hour flight
London Gatwick
April - May
London Gatwick
June - October
London Gatwick
November - March

Call us or visit us in store for other flying options.

Where to stay in Jamaica

Hotels in Jamaica

Retrieving our hand picked hotels...

Sandals and Beaches holidays


The ultimate Luxury Included holiday

Relaxation is first on the menu at any of our stunning Sandals & Beaches resorts. Dotted across the Caribbean, these resorts ensure that you are always steps away from signature white-sand beaches, turquoise waters and the ultimate in all inclusive service.

Essential information for Jamaica

Local time
Flag of Jamaica
Jamaican Dollar J$
Official currency of Jamaica
Flight information
10h 5m
Montego Bay (MBJ)
Direct flight
When to go
The best months to visit are from December to April but the island enjoys consistently hot temperatures year round. The popular tourist area along the north coast is much dryer than elsewhere, and sea breezes help to keep humidity down. The rainy season is from May to October, but the Blue Mountains get quite a bit throughout the year.

Do I need a visa?

British passport holders don’t need a visa to visit Jamaica.

Find out more about Travel Visas here »


Why visit Jamaica with Virgin Holidays?

Reps available 24/7

Book a holiday in Jamaica and be safe in the knowledge that your holiday rep will be available 24 hours a day. They'll meet you at the airport and can help you with any questions, leaving you safe to sit back and relax.

Island insider knowledge

Come for the beaches and stay for the fun! There's so much to do in Jamaica, from the bars and restaurants of Montego Bay's Hip Strip to Seven Mile Beach in Negril. Our reps live in Jamaica and know all the secret hot spots, so ask them to help book your trip.

Your holiday is protected

Our people on the ground know how to look after you – and they do. Nothing is more important to us than your holiday happiness and safety. So we make sure our hotel partners are up to scratch.
And, as you’d expect, we’re ATOL and ABTA bonded.

Don't worry and be happy on holidays to Jamaica

Beaches of golden sand, dancehall music spilling from lively bars, spiced rum under a perpetually sunny sky… Yes, Jamaica has all of these things. But it’s got plenty more going for it, too.

This island has long been a Caribbean tourist favourite, and we can’t wait to introduce you to everything it has to offer with our package holidays to Jamaica. Explore both the expected and the more unusual, from swimming in Montego Bay to strolling to Clifton Mount, the island’s oldest coffee estate.

Jamaica is home to some of the most famous and celebrated beaches in the world. Whether you’re enjoying an all-inclusive package or exploring the island, pack your sunscreen and a page-turning book, then head down to the beautiful coast on your holiday to Jamaica.

  • Found in the western town of Negril and renowned for its impossibly turquoise waters, Seven Mile beach is the place to be for water sports (scuba diving and snorkelling are both popular) and live music.
  • Head to the second largest city in Jamaica, Montego Bay, to discover the idyllic Cornwall beach. You'll find showers, lockers and snorkel gear available for hire – perfect for families with small children who don't want to have to take it in turns to sit with the towels and beach bags. Under five minutes’ walk away you’ll find Doctor’s Cave Beach Club, a world-famous destination that's right next to the Hip Strip of diverse cafes, restaurants and bars.

Jamaica holidays offer the perfect opportunity to relax and indulge. Here are just some of the ways you can elevate your holiday into something extra special, from fine dining options to pampering spa treatments. Go on, spoil yourself.

  • Head to Marguerite's in Montego Bay to enjoy fresh and traditional seafood with a view of the ocean. Think shrimp cooked with citrus tequila butter or reef snapper medallions with plantain and coconut milk. If there’s anywhere you can really taste the Caribbean, it’s here. 
  • If you’ve brought the kids along, treat them to a visit to Sugar Mill Falls Water Park at the luxurious and family-friendly Hilton Rose Hall. They’ll love the 280-foot water slide – and you’ll love the swim-up bar, pool concierges, golf course and fine dining.
  • If it’s luxurious accommodation you’re looking for, it doesn't get much more exclusive than Round Hill – it’s where JFK and Jackie Kennedy spent their honeymoon in Jamaica. 

In our opinion, there’s never a bad time for a holiday to this Caribbean destination. However, to get the most out of your all-inclusive Jamaica holiday, you might consider planning it around any one of these events and festivals.

  • In 2016, Bacchanal celebrated its 28th year, and every April the biggest festival in Jamaica brings music, dance and pageantry to the streets of Kingston. Leave your finest threads in your hotel room and wear comfortable, practical clothes – you'll be spending hours on your feet dancing, and you may well end up covered in paint, water and powder.
  • Visit Jamaica in early February and enjoy a festive atmosphere across the whole of the island in celebration of cultural icon Bob Marley’s birthday. Expect performances from international reggae artists and various events across the island, including parties, marathons and food festivals.

There’s plenty more to experience on your holiday to Jamaica than beautiful beaches and perfect weather. Get up close and personal with Jamaican culture by exploring any of these destinations.

  • Clifton Mount is the oldest coffee estate in Jamaica, and home to the world-famous Blue Mountain Coffee. You’ll find the estate nestled on the slopes of Catherine’s Peak in the Blue Mountains. Why not pick up a bag and take a taste of Jamaica home with you?
  • Head to Negril and enjoy some broiled Caribbean lobster at Rick’s Café. It was voted one of the top 10 bars in the world, but this spot offers even more than just world-class food – it’s known locally as the place to watch cliff divers perform daring jumps against the backdrop of fiery orange sunsets.
  • Learn more about Bob Marley by visiting the Kingston-based museum dedicated to the singer. It was once the musician's home, and now features an 80-seat theatre and a photographic gallery. Alternatively, head to Nine Mile, the village in Saint Ann Parish where he’s buried.

It’s difficult to narrow down the eating and drinking highlights in Jamaica – there are just so many. We recommend starting with these.

  • Appleton Rum Estate produces the island’s most famous export. At the estate, you can learn more about the rum-making process, take a tour and enjoy tastings.
  • Scotchies in Montego Bay is a hidden gem that's home to (arguably) the best jerk chicken in all of Jamaica. It’s cooked in an open pit over wood, giving it a distinctive smoky flavour. Try it and decide for yourself.
  • Waterfront spot Pier 1 in Montego Bay is the place to go for traditional Jamaican food, such as curried goat and stewed oxtail. Once you've eaten your fill, hit the venue's open-air nightclub and dance the night away to a mix of international and Jamaican music. It gets busiest on Fridays, and you can expect the club to start filling from about midnight.

Need to work off all of that delicious food? Give one of these outdoorsy activities a whirl.

  • Climb the steep steps of one the island’s best-known waterfalls at Dunn’s River Falls. Make sure to wear suitable shoes, as the climb can be very challenging – and wet.
  • Take a 20-minute boat ride to the tiny Floyd’s Pelican Bar. This quirky bar is made out of driftwood and located on a sandbar out to sea off the coast of Parottee Bay. Enjoy a dip in the water, sip an ice-cold beer and play a game of dominoes with the locals.
  • Feeling daring? Cruise alongside crocodiles and unique wildlife in Black River, one of the longest rivers in Jamaica and named after the darkness of its water. Don’t worry; you’ll be viewing the crocs from the safety of your pontoon.

Ready to explore Jamaica? Whether you’re visiting on honeymoon, taking the whole family or travelling solo, check out our diverse range of hotels in Jamaica.

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Don’t worry if you’ve missed a payment or just need a little more time to pay; we have options available to help you. 

You can continue to pay for your holiday in Manage my booking, even if travelling in less than 12 weeks. 

If you’re struggling to pay, you can delay any additional payments by choosing a new time to travel. If your holiday is more than 6 months away, you may wish to set up a Direct Debit to spread the cost. This can be arranged whilst rebooking or afterwards in Manage my booking.

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We understand that you may wish to change your holiday plans and we appreciate the need for flexibility. 

We'll be in touch by email letting you know how to register to change your holiday plans. You can also log into Manage my booking to find the details there. 

Please look out for emails from us or visit our dedicated Covid-19 (Coronavirus) page for the latest updates.

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Rest assured; we will notify you as soon as we know if your holiday has been affected by travel restrictions or cancellations.

Please look out for emails from us or visit our dedicated Covid-19 (Coronavirus) page for the latest updates.

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